Aspire Global Expands to Portuguese Gaming Scene


Aspire Global announced expansion through Portugal with Pariplay having signed a partnership for games with 888Holdings.

888 already offers titles for the UK, Romanian, Italian and now, Portugal customers.

Last November, Aspire Global announced going live in the Spanish Market. The 888casino is already an award-winning casino with influence in many European countries. The Iberian Peninsula is its latest partner.

The Pariplay’s titles that Portugal’s players can now enjoy, include Wolf Riches, Mystic Manor, Rumble Rhino and Dragons of the North.

All the Pariplay games feature rich animation. They will all support 888casino’s existing offer.

SVP of B2C at 888, Guy Cohen expressed his excitement, regarding the new partnership stating that Pariplay’s “incredibly rich, exciting titles will be loved by our customers in Spain and Portugal while marking another opportunity for us to expand our premium casino content.”

In the meantime, Adrian Bailey, Managing Director at Pariplay, said that the company is really excited for having the opportunity to introduce its games to players at 888casino in Spain and Portugal. He added that the latest partnership is in line with Pariplay’s desire to leave its footprint in other regulated markets. “With 888casino at the helm, we have a perfect partnership for making this happen.”

Online Gaming Scene in Portugal

The partnership with Aspire Global is not the only recent exciting news for Portugal’s online gaming customers.

Last year, Red Rake Gaming, online casino content supplier, expanded its presence in the country by signing a distribution deal with Gaming 1.

Part of the deal is the distribution of Red Rake’s always growing range of slots and table games to Estoril Sol Digital, which is the online casino operation of Portuguese casino operator Estoril Sol.

The deal with Aspire Global is very important for the Portugal online gaming scene, since the B2B provider is already a powerhouse, operating in many European countries.

Aspire Global is a well-known B2B provider of iGaming solutions. The company offers a combination of a robust technical platform, proprietary casino games, a proprietary sportsbook, and a game aggregator.

The brand currently operates on many regulated markets not only in Europe, but also in Latin America and Africa, in countries like US, UK, Denmark, Poland, Ireland, Nigeria, Colombia, Mexico and lately in Spain and Portugal.

In September last year, the iGaming solutions provider announced that it will be purchasing sportsbook provider BtoBet for €20 million, €15 million of which will be paid when the transaction closes and the rest – twelve months after the deal is completed.

The deal will allow Aspire Global to cement its presence even further on the B2B sports betting field.

Source: “Aspire Global Expands Partnership with 888casino to Portugal” , Aspire Global, January 12, 2021

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